Spotlight Interview With Max Ulver


A new single release form Max Ulver hits with a sweet and honest summer pop banger that incorporates a refreshing R&B feel that lets him just be himself and really belt it all out the way he needs to.


"Let It All Go" really gets its melodies, energy, and colorful and textured sounds caught up in your head and that chorus is unique but warming and real.


This all feels like it was built from an emotional platform and was really created because he needed to make it happen to get things off his chest.


This release shines and really showcases the artists youthful and vibrant approach as the song swirls around you and lets you get washed away with the feel of it all.


Ulver is quite in love with the craft of writing and performing pop songs. You can hear that in the music. But what really gets you is that level of honesty in the lyrics and how he lets it out with a lyrical phrasing style that is part of what makes him so damn addicting.


Ulver has that something that makes the songs he writes just jump out at you. Those choruses hit you hard and they taste damn good.


He writes music that's real and can feel great to listen to.


"Let It All Go" is a winder example of a youth in songwriters we are able to get now. These young artists really have access to create songs the way they hear them in their heads and that makes for something quite outstanding really.


With the release of this summer single, we wanted to have a chat with Max to find out where this came from and what may be next for the artist.


Here's what went down.


RAG: Okay so let's start with "Let It All Go". This single has a great flow to it and a cross of pop and R&B as well! Where did this single come from?


Following a trip to Seoul, South Korea, my girlfriend and I split. It came seemingly out of nowhere and so I was pretty heartbroken. Me and some friends went away to write music and Let It All Go was the first one we made on that trip. RAG: I'm hearing some great styles on this release. Who are some of your biggest musical influences?


I listen to a wide variety of music, but some of my biggest influences include Kanye West, Miguel, Mike Dean and Kehlani. RAG: So how did this all begin for you really?


When did you fall in love with making music?Haha I started waaaay late. I think I was about 21 when I decided to pursue the dream of making music. So without anyone to guide me I started taking piano, guitar and singing lessons. No one I knew played music where I was from RAG: What's next for you as an artist?


I’m staying independent and building my catalog and community. Next single is called Silhouette and is out late summer. RAG: What inspires you guys to write a song?


Emotions and storytelling. Heartache in this case…. RAG: What are you doing when you're NOT working on music?


Haha I always work! But when I need to clear my head I skate and hang with friends. RAG: Who are you listening to right now?


The new Drake album and all Kehlani. And Daecolm - his music is fire. RAG: Are you doing live performances?


Not at the moment no. Next year RAG: This single seems like a big undertaking. What kind of advice might you have for other up and coming artists out there?


Trust the process and put it out. RAG: Before we go, what would you like to say to fans of the music?


I would like to say thank you and stay tuned. If you like this song I would suggest you follow me on Instagram and TikTok where You can get an inside look of what’s going on.

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