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A Spotlight Interview with Lofrd

A new single release from Lofrd it's a dark-edged alternative rock undertone that bleeds into a cinematic theme and behind it all lies a drive that feels like it came from someplace real and so that atmosphere gets created within the song itself.

"Fade Away" there's a bit of a haunting tonality that has the ability to engulf you at times and it ends up taking you to this whole other place and once you get there you start to understand the almost existential feel and approach that this song boasts.

This track definitely has a heavy-handed and Powerful impact behind it that sort of sticks with you for hours after the song has ended.

It definitely has that alternative rock and metal edginess to it but also features these strings and synths that help push that envelope.

In the end, it does end up having sort of an almost orchestral style and the production is spot on in terms of the genre especially.

The key factor in this is songwriting. There are no overbearing or crazy guitar solos or pushy breakdowns.

It's all about the construction and arrangement of the song itself and the emotional bill that it provides which works like a charm.

You do get that dark almost haunt but also a varied inspirational aspect of it too that rises from those ashes.

The cool thing is that this project has been releasing albums and singles since early 2021 and if you dig this single, you're bound to like some of the previously released catalogs as well and there's plenty there to dig through.

We do suggest without a doubt, starting with "Fade Away" I'm going back from there along with making sure that you listen to this song with headphones as it's one of the best ways to really soak it in.

It does have a vast feel, but it is a banger and does have great energy and character to it.

With the release of such a massive single, we wanted to have a sit-down with Lofrd to find out where this track actually came from and what might be coming up next for the project.

Here's what happened.

RAG: Let's kick things off with "Fade Away". This single had a huge and cinematic rock feel! Where did this track come from?

: The track “Fade Away” was originally made for a contest, I was shooting for it to be in the new dlc that Cyberpunk 2077 was working on. Unfortunately, it didn’t make the cut, but I thought it would be a waste to not put it out there, so I just uploaded to my account. As for the sound of the track I wanted it to have more of a future sound to it, along with the metal/ rock elements. A big inspiration that helped me create this track was the newer songs from the band “Falling in Reverse”, I think they can mash different genres together extremely well and I wanted to encapsulate that.

RAG: When did this all start for you musically?

: It’s been about 5 or 6 years now since I started creating music, I started out as a simple producer that would just make beats, but I wasn’t finding much success in finding people to use my beats, so I knew something needed to change. I decided that I would give being vocalist a try, I started out so stressed out, because I didn’t like the way my voice fit on these hip-hop beats, but I continued to push myself and find my own path, and so far it seems like it’s going well, hopefully.

RAG: These songs have some great styles! Can you give us some of your top musical influences?

: As I stated in the last question, during that time period when I couldn’t find that style I liked with my voice, that’s when the late Juice Wrld’s track “Lucid Dreams” came out and I remember just being stuck in a trance by his vocal style on it, I swear I couldn’t stop listening to it for a week straight I loved his vocals AND lyrics he shared his pain and his inner thoughts and I thought that was amazing. So not long after that I began going down that emo rap style, then after 2 years or so I ran into a video of a Lil Peep playlist. At the time I judged him by his looks, which I hate myself for, I thought he was just some mumble rapper, Lil pump type of person. But I was so wrong, and I was glad I was wrong, I was opened up to a whole new, but familiar world of music, I fell in love it instantly. Those two amazing people were and will always be my main inspirations, and I hope to one day help as many people as they did. As for my metal and rock side of music, that is a newer endeavor that I plan on putting the same amount of passion in, my main inspirations for this style I would have to say are bands like “Falling in Reverse” or “Motionless in White” and even a bit of an older band named “Famous Last Words” I love listening their music while doing my more casual things in life.

RAG: What are you doing when you're NOT working on music?

: When I’m not working on music I’m usually thinking about music related things and I could something new, but you can usually find me drawing or playing games on my PC. Right now I’ve been on a Cyberpunk 2077 binge, I modded the hell out of it and I’ve been having a blast with it. I also am dabbling with writing, right now I’m in the process of writing a light novel that will include illustrations. If I’m not doing any of that, then I am usually helping out family members or just hanging out with family or friends. Mainly family, because I’m pretty damn introverted and only have a few friends, but I’m working on that.

RAG: Who's in your headphones right now?

: I’m pretty picky with my music taste, I only have a few artists that I constantly listen to everyday, I can say that Juice Wrld and Lil Peep are on that list, I love listening to them when I want to relax or just have background noise. Otherwise I’ll listen to “Falling in Reverse”, ”Motionless in White” or “Famous Last Words”. I’ll listen to them when I want to get pumped up for the day, then there some underground artists that are small like me that I like to find and listen to, I try and network with people like that because it’s always fun to make music with other people and we are both feelin’ it.

RAG: Are you doing any live performances right now?

: Sadly no, I’m afraid my music hasn’t attracted enough attention for me to do anything live just yet, I have done one live show before that I showcased on my insta, but that was just in front of friends and family. But I’ll keep trying and maybe one day I’ll be able to perform for others that enjoy my music, until then I’ll just keep my head down and continue working in the background.

RAG: This single feels like a big undertaking, is there any advice you'd give to other up and coming bands out there?

: I don’t if I’m in the place to give any advice to others, I don’t think I’m successful enough for that haha. But I will say just do your own thing, take the music you love, any genre and just put them together. If it works, it works, if not, at least you tried, just have fun with the process that’s the whole thing with music it’s supposed to be a way to release, so don’t try to look at it from a business prospective.

RAG: What can your fans expect from you in the near future?

: The fans can expect loads more music from me in the near future, I’m almost working on new stuff every day, trying to see what works and what doesn’t. It may be rap, or rock, just depends on what I’m feeling that day, I plan on another album soon and I’m gonna make damn sure it’s the best thing I’ve made thus far. Otherwise, it won’t come out at all, so just keep your eyes and ears open, I’ll usually post snips on my snap or insta so people know what I’m working on.

RAG: Before we go, what would you like to say to fans of the music?

: To those who are fans of my music, I want to say thank you, it means a lot when someone says that are a fan, knowing the fact that someone enjoys the art that I pour my passion and pain into means more than words can explain to me. So, I thank you if you’re a fan, and I hope you continue to enjoy.

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